THE NEXT REVENUE LAYER FOR AI CLOUD PROVIDERS
Stop competing on the price of AI. Start owning the value it creates.
Your customers don't want more inference endpoints. They want work completed. Give them ready-to-use digital workers that run on your infrastructure, under your brand.
A strategic proposition for Greentic · by Greentic
The value moves up the stack
01
Infrastructure
The foundation you already own
02
Digital workers
The business outcomes customers buy
03
Recurring cloud consumption
More work. More usage. Deeper relationships.
Illustrative value progression · not a revenue forecast
01 / The challenge
AI inference is becoming a commodity. Customer outcomes are not.
Greater price transparency, more model choice and intensifying inference competition are making infrastructure-only differentiation harder.
This is a direction of travel, not a universal reality. Sovereignty, latency, performance and reliability still matter. The opportunity is to add a revenue layer that connects those strengths to the work customers need done.
02 / The customer gap
They don't want an AI engineering team.
They want the work done.
Especially for businesses still running on paper, spreadsheets and legacy applications, an API is a starting point — not a finished solution.
Give Greentic customers packaged digital workers at the solution level. Ready-to-use capabilities for real jobs, without first hiring a team to turn endpoints into applications.
Meet businesses where their work already lives.
Invoices processed
From incoming documents to reconciled records
Customer cases resolved
From a request to a completed customer action
Compliance checked
From evidence to a reviewable decision
03 / The recurring-consumption flywheel
More useful work.
A stronger cloud business.
The value is not just the worker subscription. It is the ongoing cloud activity behind every job.
- 01
Solve business problems
Digital workers deliver work customers already need completed.
- 02
Earn wider adoption
Customers can add more workers across teams and processes.
- 03
Grow recurring consumption
Inference, compute, storage, databases and hosting serve ongoing work.
- 04
Deepen commercial relationships
Subscriptions, usage and marketplace participation create new revenue opportunities.
Reinvest in the next customer outcome. Repeat.
Illustrative commercial opportunity, not guaranteed adoption, consumption or margin.
See digital workers in action
From a business request to a working digital worker
A real Greentic platform demo — not a cloud-provider deployment. It shows how a request becomes a tested, collaborating digital worker.
1:35 · Greentic Designer
- 01Describe the business request in Greentic Designer
- 02Create the workflow for the digital worker
- 03Evaluate results before go-live
- 04Watch multiple workers collaborate on the job
04 / The solution
Launch your own branded Digital Workforce as a Service.
Greentic provides the digital-workforce platform under your brand. In this proposed model, Greentic owns pricing, hosting and the customer relationship.
- Your brand and go-to-market
- Your infrastructure and commercial terms
- Greentic's platform, packaged for your customers
An invoice worker is one example — not the limit of the proposition.
Greentic digital workforce
Purchase-invoice worker
Legacy input
PDF invoice + ERP
AI worker
Extract & classify
Deterministic flow
Rules & matching
- Running
Human approval
Above £10k threshold
System of record
Posted to ERP
How it works
From business problem to working digital worker.
No AI transformation programme required before customers see value.
- 01
Describe the task in plain English
A customer explains the job the way they would to a new colleague, referencing the documents and systems they already use.
“When a supplier invoice arrives by email, check it against the PO in our ERP and flag anything over £10k for approval.”
- 02
Design a governed digital worker
AI assists at design time to turn the description into an explicit, reviewable flow of AI steps, rules, connectors and approvals.
AI extract → rule check → human approval → ERP write
- 03
Deploy on Greentic
The worker runs on Greentic infrastructure, metered per tenant, monitored and reusable through the solution store.
Tenant workspace · Greentic region · metered
AI at design time
Models help build the worker; they don't improvise in production.
Deterministic execution
Each run follows the same approved steps, so results are auditable.
Human review
Approval gates where policy, value or confidence requires a person.
Legacy connectors
PDFs, spreadsheets, email, desktop and legacy business applications.
Commercial model
Your brand. Your customers. Your recurring revenue.
Greentic owns the end-customer subscription, pricing and relationship. Greentic supplies the digital-workforce runtime on a wholesale basis — no platform build required.
Customer subscriptions
Recurring monthly or annual DWaaS plans, priced and billed by you.
Hosting & LLM consumption
Compute, inference, storage and networking used by every worker.
Solution-store commissions
A share of sales of partner-built workers, connectors and templates.
Other services
Implementation, managed operations, support and consulting.
Interactive business case
See what DWaaS could be worth to Greentic.
Explore an illustrative scenario, not a forecast or live financials. All figures GBP, per tenant per month unless stated.
Annual net contribution
Illustrative model£12.48m
after direct delivery costs and Greentic wholesale fees · 5,000 tenants
Annual revenue
£21.30m
Direct delivery costs
£6.93m
Greentic platform fees
£1.89m
Contribution margin
58.6%
Greentic wholesale fees
£150,000 per year + progressive monthly per-tenant bands. Each price applies only to tenants within its band.
| Tenant band | Price / tenant / mo | Your tenants | Monthly fee |
|---|---|---|---|
| 1–99 | £75 | 99 | £7,425 |
| 100–499 | £50 | 400 | £20,000 |
| 500–999 | £35 | 500 | £17,500 |
| 1,000+ | £25 | 4,001 | £100,025 |
Fine-tune the assumptions
GBP · per tenant / month
Illustrative scenario only — not a revenue forecast, and not a commitment by or financial forecast for Greentic or any other provider. Corporate overhead, financing and taxes are excluded.
Architecture
One platform, three clear layers.
Greentic keeps the customer and the infrastructure; Greentic provides the governed runtime in between.
Layer 1 · White-label experience
Greentic DWaaS
Branded and sold by Greentic
- Worker designer
- Tenant admin
- Solution store
- Customer accounts
Layer 2 · Greentic runtime
Execution & governance
Supplied by Greentic
- Deterministic execution
- Governance & approvals
- Multi-tenancy
- Billing & metering
- SoRLa
Layer 3 · Provider infrastructure
Greentic cloud
Operated by Greentic
- Compute
- Data & storage
- AI models & inference
- Networking & security
Architecture concept. Integration scope and available services are agreed with each cloud partner; no completed integration with Greentic is implied.
Greentic background
Built from the realities of enterprise AI adoption.
Greentic's digital-workforce approach grew out of hands-on AI-realisation projects. The lesson: companies need AI that works with the processes and systems they actually have — not the ones they wish they had.
~2 yrs
of enterprise AI-realisation work with Cisco customers
Telco
deployment with a Middle Eastern telecommunications operator
10+
enterprise opportunities in the current pipeline
Describes Greentic's own project history. It does not imply endorsement by Cisco or any customer.
The next move
Build Greentic's digital workforce business.
Put a branded DWaaS proposition in front of your customers — without building the technology from scratch.